Hi! I am Jacqueline, Jax for short, a Senior UX UI Designer .

I'm a Cheshire-based designer with over a decade of experience in crafting and delivering digital experiences. Specializing in the conception, cultivation, and production of digital projects, I create simple, thought-provoking, and intuitive designs rooted in a pragmatic and strategic aesthetic. My work spans both B2B and B2C, with a strong focus on SaaS and the Public Sector.

I've collaborated across in-house and agency environments, partnering with brands such as Dockers, Orange, Co-Op, AstraZeneca, Bayer, NHS, AIB Insurance, and Schneider Electric. From strategy to execution, I thrive on creating impactful, user-centric solutions that blend functionality with creativity.